Review what is already running
Look at campaign objectives, audiences, creative, spend, ticketing destinations, and the sales window. Identify what can be improved within the tools and data your team has access to.
OCTAVE28 MEDIA · SAM JAMESON
Independent paid social strategy and campaign management for organizers selling tickets on Eventbrite. I built the strategies and logic behind Eventbrite’s Paid Social Ads recommendation engine and created the educational content for Eventbrite Academy. Today, I apply that experience directly to client campaigns.
Book a strategy call Share a campaign brief ↗A complimentary 30-minute conversation. Working with clients nationwide across the United States.
I built all the strategies and logic behind Eventbrite’s Paid Social Ads recommendation engine, including audience selection, campaign strategy, spend, timing, and budget recommendations. I also created the educational content for Eventbrite Academy. At Octave28, that background informs how I review your marketing plan and manage your campaigns.
Look at campaign objectives, audiences, creative, spend, ticketing destinations, and the sales window. Identify what can be improved within the tools and data your team has access to.
Map discovery, remarketing, and creative refreshes to your on-sale schedule. Establish budget pacing and review points that reflect the event date and sales progress.
Get strategic guidance for an in-house team, or hands-on paid social campaign management. The scope is agreed around your team’s needs rather than a prescribed platform package.
Review ticketing and ad-platform reporting together where access permits. Distinguish attributed purchases, traffic, and engagement instead of treating them as interchangeable outcomes.
Review the event offer, sales timeline, campaign structure, audiences, creative, and available performance data. Identify where the next decision needs better information.
Build an audience, budget, timing, and creative plan for promoting your event on social platforms. Match the approach to the event and your available account capabilities.
Support the agreed campaign setup, monitoring, testing, and optimization. Review the account permissions and tracking available before deciding how execution should be structured.
Bring campaign data and available ticket-sales information into one discussion. Explain what is measured, what is attributed by the platform, and what remains uncertain.
Eventbrite Ads promotes events within Eventbrite’s marketplace. Paid social campaigns reach people on platforms such as Facebook and Instagram. My primary service is paid-media strategy and social campaign management; we review how that fits alongside your listing and any marketplace promotion. Octave28 is an independent consultancy and is not Eventbrite customer support or an official Eventbrite partner.
For an initial conversation, have your event link, date, ticket price, current sales, target audience, and existing campaign results ready. We can work out whether you need a one-time strategy review or ongoing paid-media management. Account access is arranged securely after scope is agreed; you do not need to send passwords.
We begin with your business objective, campaign window, available paid media budget, creative resources, and measurement setup. I review the brief, clarify responsibilities, and propose a scope covering planning, execution or advisory support, reporting, and communication. Advertising spend and management fees are discussed separately and agreed privately.
No. Octave28 Media is an independent consultancy. My experience includes building Eventbrite’s paid social recommendation strategies and Academy education; current account, billing, and product support belong with Eventbrite.
No. Octave28 provides independent marketing consulting and campaign services. For refunds, payouts, account access, billing, or technical platform issues, use Eventbrite’s official Help Center.
Yes. My Eventbrite work included building the strategies and logic behind the Paid Social Ads recommendation engine and creating educational content for Eventbrite Academy.
Yes. An audit can review the current structure, budget pacing, creative, audiences, and available results before deciding what to change or whether ongoing management is appropriate.
Available tools and account permissions can vary. We check your current setup and agreed execution method before making a plan; this service does not assume access to every Eventbrite feature.
Platform reference: Eventbrite’s explanation of Eventbrite Ads. For account issues, visit the official Eventbrite Help Center.
Bring your goals, timing, and questions. We’ll work out the right next step.
Book a strategy call ↗octave28media@gmail.com