OCTAVE28 MEDIA · SAM JAMESON

Eventbrite marketing expertise.
Applied to your campaigns.

Independent paid social strategy and campaign management for organizers selling tickets on Eventbrite. I built the strategies and logic behind Eventbrite’s Paid Social Ads recommendation engine and created the educational content for Eventbrite Academy. Today, I apply that experience directly to client campaigns.

Book a strategy call Share a campaign brief ↗

A complimentary 30-minute conversation. Working with clients nationwide across the United States.

Experience with the platform. Focus on your event.

I built all the strategies and logic behind Eventbrite’s Paid Social Ads recommendation engine, including audience selection, campaign strategy, spend, timing, and budget recommendations. I also created the educational content for Eventbrite Academy. At Octave28, that background informs how I review your marketing plan and manage your campaigns.

Turn platform experience into a practical campaign plan.

Review what is already running

Look at campaign objectives, audiences, creative, spend, ticketing destinations, and the sales window. Identify what can be improved within the tools and data your team has access to.

Plan around the event

Map discovery, remarketing, and creative refreshes to your on-sale schedule. Establish budget pacing and review points that reflect the event date and sales progress.

Choose the engagement

Get strategic guidance for an in-house team, or hands-on paid social campaign management. The scope is agreed around your team’s needs rather than a prescribed platform package.

Keep attribution understandable

Review ticketing and ad-platform reporting together where access permits. Distinguish attributed purchases, traffic, and engagement instead of treating them as interchangeable outcomes.

What Eventbrite marketing support can include

Campaign and strategy audits

Review the event offer, sales timeline, campaign structure, audiences, creative, and available performance data. Identify where the next decision needs better information.

Paid social campaign planning

Build an audience, budget, timing, and creative plan for promoting your event on social platforms. Match the approach to the event and your available account capabilities.

Hands-on ad management

Support the agreed campaign setup, monitoring, testing, and optimization. Review the account permissions and tracking available before deciding how execution should be structured.

Clear reporting and guidance

Bring campaign data and available ticket-sales information into one discussion. Explain what is measured, what is attributed by the platform, and what remains uncertain.

Paid social and Eventbrite Ads are different placements.

Eventbrite Ads promotes events within Eventbrite’s marketplace. Paid social campaigns reach people on platforms such as Facebook and Instagram. My primary service is paid-media strategy and social campaign management; we review how that fits alongside your listing and any marketplace promotion. Octave28 is an independent consultancy and is not Eventbrite customer support or an official Eventbrite partner.

Bring the event and the questions.

For an initial conversation, have your event link, date, ticket price, current sales, target audience, and existing campaign results ready. We can work out whether you need a one-time strategy review or ongoing paid-media management. Account access is arranged securely after scope is agreed; you do not need to send passwords.

How an engagement starts.

We begin with your business objective, campaign window, available paid media budget, creative resources, and measurement setup. I review the brief, clarify responsibilities, and propose a scope covering planning, execution or advisory support, reporting, and communication. Advertising spend and management fees are discussed separately and agreed privately.

Questions before we talk.

Are you an Eventbrite employee or official support provider?

No. Octave28 Media is an independent consultancy. My experience includes building Eventbrite’s paid social recommendation strategies and Academy education; current account, billing, and product support belong with Eventbrite.

Are you Eventbrite support?

No. Octave28 provides independent marketing consulting and campaign services. For refunds, payouts, account access, billing, or technical platform issues, use Eventbrite’s official Help Center.

Did you work at Eventbrite?

Yes. My Eventbrite work included building the strategies and logic behind the Paid Social Ads recommendation engine and creating educational content for Eventbrite Academy.

Can you help if I already have campaigns running?

Yes. An audit can review the current structure, budget pacing, creative, audiences, and available results before deciding what to change or whether ongoing management is appropriate.

Do I need a particular Eventbrite plan?

Available tools and account permissions can vary. We check your current setup and agreed execution method before making a plan; this service does not assume access to every Eventbrite feature.

Platform reference: Eventbrite’s explanation of Eventbrite Ads. For account issues, visit the official Eventbrite Help Center.

Let’s plan
what happens next.

Bring your goals, timing, and questions. We’ll work out the right next step.

Book a strategy call ↗octave28media@gmail.com